«1377 is kind of a natural destination for my professional career». — Alexandra Zhrina, Owner, Curator, Designer 1377.

Brand History:

2017 — the idea of creating my own brand. 

2018 — our collections in Cube showroom (Paris Fashion Week FW18/19), Ontime showroom (Shanghai Fashion Week 2018 Autumn/Winter collection) We are participants of Tbilisi Fashion Week FW18/19. 

2019 — our collections at GUM Section and BE IN OPEN Moscow. We are participants of Tbilisi Fashion Week SS19, Mercedes-Benz Fashion Week Russia FW19/20, Mercedes-Benz Fashion Week Tbilisi FW19/20. 

2020 — launch of the online store and creating the collection SS20, FW20/21, SS21 («Ode to color»). We are participants of Mercedes-Benz Fashion Week Russia SS21.

2021 — Creating the collection 0,10 Modern Suprematism, Summer Women/ Men drop. 

We are participants of Mercedes-Benz Fashion Week Russia PRE-FALL 21/22.

2022 — We are participants of the Tranoi Men Show on 21 - 23 January, 2022 at the Palais de Tokyo.